Building a Legacy: An Interview with Our Legacy

February 17, 2011

Building a Legacy: An Interview with Our Legacy

Here in the U.S., many, when asked about Swedish aesthetics, would conjure examples of their signature elements of design: minimalist forms with an aim at functionality. You’d be hard-pressed to find a fashion insider who would rank Sweden among the most influential places in fashion, but Our Legacy’s collections have been growing and their products are turning heads, which may be enough to put Sweden on the world stage for more than just design. The brand has frequently been dubbed the A.P.C. of Scandinavia, but after speaking to Richardos Klarén, one of the core members of the four-headed team (that also includes Cristopher Nying, Jockum Hallin and Oliver Saunders) that coordinates the brand, we get the sense that Our Legacy is far more complex than another brand riding a ephemeral trend.

Building a Legacy: An Interview with Our Legacy

The garments are meant to become a part of the wearer’s travels and experiences, as they are constructed to take on character elements of their wearers. With a style that’s both prep and utilitarian, the garments don’t scream to be noticed, but once you begin to take a closer look, the craftsmanship and uncompromising design stand out in their own right.  The cost of materials and manufacturing a well-executed piece, even if the latter is done overseas, is daunting in today’s frenetic economic climate. And for an upstart brand–even with a strong reputation and placement in fine retail spaces like Tres Bien, the challenges are even greater. But Our Legacy keeps plodding along, and those in the menswear world are taking note. After stringing together their first collection only five years ago, Our Legacy has defied odds and soldiered forward.

In our discussion with Richardos Klarén, we present a well-rounded portrait of a brand whose potential is only partially realized. Many brands have flooded the prep scene, and with today’s seemingly fly-by-night “return to manliness” approach, many brands won’t survive the trend. But a legacy is about the strength of inspiration, and in the case of the three men crafting line after line of solid garments, a legacy is also about maintaining a reputation. Click below to learn more about a brand whose own legacy has just begun.

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